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SaaS & B2B Automation

Run your NPS surveys on WhatsApp — and actually get customers to respond

WhatsPortal sends NPS surveys to your customers on WhatsApp — a single rating question, an optional follow-up — with response rates far higher than email, and real-time routing for detractors before they churn.

Official Meta BSP · No credit card required

  • Official WhatsApp BSP
  • Free plan — no credit card required
  • Instant webhook integrations
  • Custom WhatsApp Flows
  • Billed in INR via Razorpay

Your NPS score is calculated from the 12% of customers who responded. That's not your NPS.

01

NPS surveys sent via email have consistently low response rates in B2B SaaS. The 12–20% who respond are typically your most engaged customers — happy promoters and vocal detractors. The silent majority — your biggest churn risk — never gets heard.

02

NPS results are typically reviewed quarterly. By the time you identify a detractor through your NPS cycle, they've already churned or committed to a competitor. Real-time detractor identification and escalation can save accounts before they're lost.

03

Post-survey action rates are low because survey data arrives in a dashboard, disconnected from customer conversations. NPS responses collected via WhatsApp arrive in your team inbox — directly actionable by your CS team.

The solution

WhatsPortal automates NPS surveys on WhatsApp — high response rates, real-time detractor escalation, and direct CS team action.

WhatsApp NPS delivery

Send the NPS question on WhatsApp — 'How likely are you to recommend [Product] to a colleague? Reply with a number from 0 to 10.' Simple, fast, and completed in under 10 seconds.

  • Send the NPS question on WhatsApp
  • 'How likely are you to recommend [Product] to a colleague
  • Reply with a number from 0 to 10.' Simple, fast, and completed in under 10 seconds

Follow-up qualitative question

After the rating, send a follow-up — 'What's the main reason for your score?' Qualitative responses give your product team the insight numbers alone can't provide.

  • After the rating, send a follow-up
  • 'What's the main reason for your score?' Qualitative responses give your product team the insight numbers alone can't provide
  • Fully automated system
  • Real-time notifications

Real-time detractor routing

Customers who score 0–6 trigger an immediate alert to your CS team — 'Detractor response received from [Account]. Score: [X]. Reason: [Text]. Respond now.' Escalation within minutes, not weeks.

  • Customers who score 0–6 trigger an immediate alert to your CS team
  • 'Detractor response received from [Account]
  • Score: [X]
  • Reason: [Text]

Promoter advocacy prompt

Customers who score 9–10 receive a follow-up — 'We're thrilled to hear that! Would you be willing to leave a review or refer a colleague?' Converts satisfaction into visible advocacy.

  • Customers who score 9–10 receive a follow-up
  • 'We're thrilled to hear that
  • Would you be willing to leave a review or refer a colleague?' Converts satisfaction into visible advocacy

How it works

Streamlined automation in four simple steps.

  1. 01

    Configure your NPS triggers

    Set the survey to fire at key lifecycle moments — post-onboarding, 90 days, 6 months, post-support ticket resolution. Or run a quarterly survey to your full customer base.

  2. 02

    Customers respond on WhatsApp

    One question, one tap. The response is captured instantly. Follow-up fires automatically based on the score.

  3. 03

    Detractors are escalated, promoters are activated

    CS team receives detractor alerts immediately. Promoters are nudged toward reviews and referrals. Your overall NPS score and customer health improve.

  4. 04

    Sync CRM & product database

    Qualified leads, ticket history, and NPS feedback are synced to HubSpot, Salesforce, or your product database.

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Example conversation — automated by WhatsPortal

What our customers say

“Our WhatsApp NPS response rate is three times what we got from email. The detractor escalation feature alone has saved us accounts we would have lost without knowing they were unhappy.”

— [SaaS customer success manager]

Live

WhatsApp NPS surveys achieve significantly higher response rates and enable faster detractor intervention than email-based NPS programmes

< 1 min

Average setup time for standard workflows

Increase in response rates compared to email alerts

₹0

Get started for free — free plan included

FAQ

Common questions about saas nps survey automation

Can I run NPS surveys for different customer segments — by plan, by industry, by tenure?

Yes. Segment your NPS survey by plan tier, customer tenure, or any other attribute. Compare NPS by segment to identify where satisfaction gaps exist and where retention risk is highest.

Can I integrate NPS responses with my CRM to update customer health scores?

Yes. NPS responses can be sent to your CRM via webhook — updating contact records with the score, response text, and survey date. Keep your customer health data current automatically.

Can I use this for NPS-style surveys beyond the standard 0–10 format?

Yes. WhatsPortal can run any rating-based survey — CSAT, CES, custom scoring — via WhatsApp. Use the standard NPS format or customise for your specific research needs.

What does WhatsPortal cost?

Free plan: ₹0, 100 messages/month. Standard: ₹1,199/month (5,000 messages). Premium: ₹2,499/month (unlimited). All in INR via Razorpay.

Your NPS score is only as good as your response rate. Fix it on WhatsApp.

No credit card required. Free plan available. Official Meta BSP.