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E-Commerce & D2C Automation

Send personalised product suggestions on WhatsApp — and actually get clicks

WhatsPortal sends behaviour-based product recommendations to your customers on WhatsApp — based on what they've bought, browsed, or shown interest in. Not a mass blast. A one-to-one suggestion that converts.

Start for freeSee how it works

Native Shopify integration · Official Meta BSP

  • Official WhatsApp BSP
  • Free plan — no credit card required
  • Instant webhook integrations
  • Custom WhatsApp Flows
  • Billed in INR via Razorpay

You're sending the same product email to every customer. It's why most ignore it.

01

A customer bought running shoes from you six weeks ago. You just launched a new range of running accessories. Instead of a personalised 'you might love this' message, they receive the same promotional email as everyone else. They don't open it.

02

Your product catalogue has 200 items. Your customers are interested in 3–5. Sending everything to everyone trains them to tune you out — and hurts your deliverability on every channel.

03

Your post-purchase engagement is zero. Once a customer buys, they don't hear from you until your next campaign. That silence is where competitors move in.

The solution

WhatsPortal sends the right product to the right customer on WhatsApp — automatically.

Segment-based product messages

Tag customers by purchase history, category interest, or spend tier. Send recommendations only to the segment most likely to buy — not your entire list.

  • Tag customers by purchase history, category interest, or spend tier
  • Send recommendations only to the segment most likely to buy
  • not your entire list

Post-purchase product suggestions

7–14 days after a purchase, WhatsPortal sends a 'you might also like' message based on the product category — turning one-time buyers into repeat customers.

  • 7–14 days after a purchase, WhatsPortal sends a 'you might also like' message based on the product category
  • turning one-time buyers into repeat customers
  • Fully automated system
  • Real-time notifications

Browse and wishlist re-engagement

Connect your Shopify store and trigger product messages when a customer browses without buying, or adds items to a wishlist without checking out.

  • Connect your Shopify store and trigger product messages when a customer browses without buying, or adds items to a wishlist without checking out
  • Fully automated system
  • Real-time notifications

Rich product messages

Include product name, image, price, key feature, and a direct 'Buy now' link — all within a single WhatsApp message. No navigation, no searching.

  • Include product name, image, price, key feature, and a direct 'Buy now' link
  • all within a single WhatsApp message
  • No navigation, no searching

How it works

Streamlined automation in four simple steps.

  1. 01

    Segment your customer base

    Use WhatsPortal's tagging and filtering to group customers by purchase history, category preference, or spend level.

  2. 02

    Set up your recommendation triggers

    Configure when to send recommendations — post-purchase, after browse abandonment, or as a scheduled campaign for a new product launch.

  3. 03

    Personalised messages go out automatically

    Every customer gets a recommendation relevant to them. Your team sets it up once and it runs on autopilot.

  4. 04

    Sync with Shopify & support

    Order details and confirmation statuses are automatically updated in Shopify and synced to your helpdesk or CRM.

S

Amit K.

ShoeNation

Hi Amit! Thanks for your order #WP-88492 at ShoeNation! 👟 Your payment is confirmed.

11:15 AM ✓✓

We are preparing your package. Would you like to track your shipment status?

11:15 AM ✓✓

Track orderView invoiceContact support

Track order

11:16 AM ✓✓

Your order will be shipped via Delhivery. Estimated delivery: Thursday, June 12.

11:16 AM ✓✓

We will send you a tracking link as soon as it leaves our warehouse. Thank you for shopping with us! 📦

11:16 AM ✓✓

Example conversation — automated by WhatsPortal

What our customers say

“We started sending post-purchase WhatsApp recommendations 10 days after each order. Repeat purchase rate on those customers improved noticeably within two months.”

— [D2C brand name]

Live

Personalised product recommendations drive significantly higher CTR than generic broadcast campaigns

< 1 min

Average setup time for standard workflows

3×

Increase in response rates compared to email alerts

₹0

Get started for free — free plan included

FAQ

Common questions about e-commerce personalised product recommendations

Does this integrate with Shopify purchase data?

Yes. WhatsPortal connects to Shopify and can use order data — product category, purchase history, order value — to trigger relevant recommendation messages at the right time.

How is this different from a regular broadcast?

A broadcast sends the same message to everyone. Product recommendations in WhatsPortal are triggered by individual customer behaviour — what they bought, when they bought it, and what category they engaged with. The messages are personalised, not generic.

Can I include a discount in the recommendation message?

Yes. You can include a promotional code for a specific segment — for example, a 10% discount for customers who haven&apos;t purchased in 60 days — as part of the recommendation message.

What does it cost?

Free plan: ₹0, 100 messages/month. Standard: ₹1,199/month (5,000 messages). Premium: ₹2,499/month (unlimited). All in INR via Razorpay.

Related workflows

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E-commerce loyalty programme updates

Send and manage automated WhatsApp campaigns tailored for E-Commerce & D2C operations.

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E-commerce flash sale broadcast

Send and manage automated WhatsApp campaigns tailored for E-Commerce & D2C operations.

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Your customers want to buy again. Give them the right reason on WhatsApp.

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No credit card required. Free plan available. Official Meta BSP.