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E-Commerce & D2C Automation

WhatsApp is the highest-converting channel for Indian e-commerce. Build your store on it.

WhatsPortal connects your e-commerce store to WhatsApp — order confirmations, delivery tracking, abandoned cart recovery, product recommendations, reviews, and loyalty — everything your customers need on the channel they check most.

Official Meta BSP · Shopify integration · No credit card required

  • Official WhatsApp BSP
  • Free plan — no credit card required
  • Instant webhook integrations
  • Custom WhatsApp Flows
  • Billed in INR via Razorpay

E-commerce brands spend heavily on acquisition. The money is in retention — and retention lives on WhatsApp.

01

The average Indian D2C brand spends ₹800–2,000 to acquire a new customer. Getting that customer to order again costs a fraction of that — but most brands don't have a systematic post-purchase engagement strategy. WhatsApp is the channel where that retention happens.

02

Abandoned cart rates in India run at 70–80%. Email recovery sequences recover 5–10%. WhatsApp abandoned cart sequences — personalised, immediate, conversational — recover 25–35% of those carts [VERIFY]. The revenue difference is significant.

03

Customer support over email or phone is slow and expensive. WhatsApp support — with automated FAQ resolution, order status bots, and return processing — reduces support costs and customer frustration simultaneously.

The solution

WhatsPortal handles every stage of the e-commerce customer journey on WhatsApp — from first purchase to loyal customer.

Order and delivery communication

Every Shopify order triggers an automatic WhatsApp — confirmation, dispatch, out-for-delivery, delivered. Customers stay informed without calling support.

  • Every Shopify order triggers an automatic WhatsApp
  • confirmation, dispatch, out-for-delivery, delivered
  • Customers stay informed without calling support

Abandoned cart recovery

When a customer adds to cart and doesn't check out, WhatsPortal sends a recovery message — personalised, with the product image and a direct checkout link. Recovered carts with minimal friction.

  • When a customer adds to cart and doesn't check out, WhatsPortal sends a recovery message
  • personalised, with the product image and a direct checkout link
  • Recovered carts with minimal friction

Retention and reorder engine

After delivery, send a review request. After 30 days, send a reorder prompt. After 60 days, send a replenishment reminder. Build a retention sequence that runs on autopilot.

  • After delivery, send a review request
  • After 30 days, send a reorder prompt
  • After 60 days, send a replenishment reminder
  • Build a retention sequence that runs on autopilot

Broadcast campaigns

Flash sales, new launches, loyalty reward updates — send to your full customer base on WhatsApp with the open rates email can't match.

  • Flash sales, new launches, loyalty reward updates
  • send to your full customer base on WhatsApp with the open rates email can't match
  • Fully automated system
  • Real-time notifications

How it works

Streamlined automation in four simple steps.

  1. 01

    Connect your Shopify or e-commerce platform

    WhatsPortal's Shopify integration syncs 17+ order events automatically. Non-Shopify stores connect via webhook.

  2. 02

    Customer events trigger WhatsApp messages

    Order placed, shipped, delivered, abandoned — each triggers the right WhatsApp message to the right customer at the right time.

  3. 03

    Retention runs automatically

    Post-purchase sequences, reorder reminders, and broadcast campaigns fire without manual action. Your team focuses on product, not customer communication logistics.

  4. 04

    Sync with your CRM

    All customer profiles, messages, and automated workflows sync in real time with your database and CRM platforms.

S

Amit K.

ShoeNation

Hi Amit! Thanks for your order #WP-88492 at ShoeNation! 👟 Your payment is confirmed.

11:15 AM ✓✓

We are preparing your package. Would you like to track your shipment status?

11:15 AM ✓✓

Track orderView invoiceContact support

Track order

11:16 AM ✓✓

Your order will be shipped via Delhivery. Estimated delivery: Thursday, June 12.

11:16 AM ✓✓

We will send you a tracking link as soon as it leaves our warehouse. Thank you for shopping with us! 📦

11:16 AM ✓✓

Example conversation — automated by WhatsPortal

What our customers say

“We connected WhatsPortal to Shopify and our customer communication transformed overnight. Support queries dropped, cart recovery improved, and repeat purchase rate went up.”

— [D2C brand founder]

Live

D2C brands using WhatsApp for post-purchase communication see significantly higher repeat purchase rates compared to email-only retention strategies

10+

E-Commerce & D2C workflows ready to run

Increase in response rates compared to email alerts

₹0

Get started for free — free plan included

All workflows

WhatsApp automation workflows for e-commerce & d2c

Select any ready-to-use automation template to see detailed triggers, features, and setup steps.

Order Confirmation Messages

Send instant WhatsApp order confirmations from your Shopify store. Reduce WISMO tickets, boost trust. Official Meta BSP. Free plan available.

See workflow

Order Tracking Updates

Send automatic WhatsApp order tracking updates via Shiprocket & Delhivery. Cut WISMO tickets, reduce RTOs. Official Meta BSP. Free plan available.

See workflow

Abandoned Cart Recovery

Recover abandoned carts on WhatsApp with personalised messages. Native Shopify integration, multi-step sequences, real conversion tracking. Start free.

See workflow

COD Order Confirmation

Confirm COD orders on WhatsApp before shipping. Cut RTO rates, save ₹200–400 per prevented return. Native Shopify integration. Official Meta BSP.

See workflow

Product Recommendations

Send personalised product recommendations on WhatsApp. Segment by purchase history, trigger post-purchase suggestions, drive repeat sales. Start free.

See workflow

Review Collection

Automate post-delivery review collection on WhatsApp. Triggered by delivery confirmation, direct review links, unhappy customer routing. Start free.

See workflow

Reorder Reminders

Send timed reorder reminders on WhatsApp. Increase repeat purchases for consumables, supplements, and FMCG. Native Shopify integration. Start free.

See workflow

Return & Refund Automation

Automate e-commerce returns and refunds on WhatsApp. Self-service initiation, pickup scheduling, refund updates. Official Meta BSP. Free plan.

See workflow

Flash Sale Broadcast

Broadcast flash sale offers to your entire opted-in list on WhatsApp instantly. Scheduled sends, rich media, real-time analytics. Official Meta BSP. Start free.

See workflow

Loyalty Programme Updates

Send points earned, rewards unlocked, and expiry reminders on WhatsApp. Keep loyalty members engaged and driving repeat purchases. Start free.

See workflow

Size & Fit Assistant

Help fashion customers find the right size on WhatsApp before purchase. Reduce size-related returns with a conversational size assistant. Start free.

See workflow

Gifting Concierge

Run a personalised gifting experience on WhatsApp. Gift selection, personal messages, delivery collection — all in one conversation. Start free.

See workflow

FAQ

Common questions about WhatsApp automation for e-commerce & d2c

Does WhatsPortal work with Shopify?

Yes. WhatsPortal has a native Shopify integration that syncs order events automatically — no custom development required. Connect your store in minutes.

Can I use WhatsPortal for both customer communication and broadcast marketing?

Yes. WhatsPortal handles both transactional messages (order updates, confirmations) and marketing broadcasts (flash sales, loyalty offers) from the same platform.

Can I handle returns and refunds through WhatsPortal?

Yes. Set up a returns bot that collects order ID, reason, and return preference — and routes the request to your fulfilment team. Customers initiate returns on WhatsApp without calling support.

What does WhatsPortal cost?

Free plan: ₹0, 100 messages/month. Standard: ₹1,199/month (5,000 messages). Premium: ₹2,499/month (unlimited). All in INR via Razorpay.

Every order is an opportunity to build a customer for life. Start that journey on WhatsApp.

No credit card required. Free plan available. Official Meta BSP.